Kinetic Brands

We’re Kinetic Brands.

Think of us as that “ooh, shiny!” something in a sea of basic n00d-tone blands.
We partner with other out-of-the-box thinkers (like you) to help bring unconventional visions to life,
developing cutting-edge products that lead in both quality + innovation.

We’re experimenters,

innovators, + collaborators.

We consider those our superpowers. It’s why we’re consistently able to interrupt the boring barrage of “new” whatsits + thingamajigs to introduce standard-setting products that are truly original. Our full-stack incubator is powered by a collective of unconventional thinkers skilled at building unconventional brands for unconventional people.

By owning the entire process in-house—from R+D, to supply chain, creative, marketing, + fulfillment—we’re able to quickly bring ideas to IRL, producing high-quality, first-to-market products that always break through the noise.

Share Your Vision

Why we’re different.

No, it’s not just a phase, Mom.

We’ve never been afraid to think a little unconventionally. We like to do things first + do them best. “Things” like building an industry-leading portfolio of special effects polish or launching the first brand to unapologetically shout that, not only can nail paint bE fOr mEn, but it can be for anyone.
Not a fluff factory.

This isn’t another licensing machine of mediocre likeness brands. Our products are known for their quality. We built our own American manufacturing facility to allow for nimble experimentation, optimal quality control, + perpetual boundary-pushing.
We’ll let your freak flag fly.

Our relationships are always true partnerships. Meaning, you’ll always have a seat at the table here. We’ll let you own your brand identity, while using our industry expertise to strategically position your vision for success.
Always cruelty-free.

Our most popular slack channel (#pets) may be split on the great Team Cat vs. Team Dog debate, but we’re 100% united in never-ever-even-thinking of associating ourselves with anything that isn’t 100% cruelty free.